f11_mis456-E-commerce

=MIS456: E-commerce=

Semester:
Fall 2011 (Sept 5, 2011 - Jan 12, 2012)

Instructor:
Ali Hashmi

Contact info:
ahashmi55@yahoo.com ahashmi@iba.edu.pk mobile: 0334-3192577

Program:
BBA (MIS) Course Outline Fall 2011 MIS456 ECommerce

Course Objectives:

 * To introduce ecommerce with Business, Technology & Social perspective
 * Examine the relationship of basic e-business strategies to business success. Understanding of the end to end technological infrastructure to establish & support e-commerce
 * Understanding of ecommerce marketing concepts and how important they are for the success of any ecommerce site
 * Overview of some of the commercial ecommerce system

Expected Outcomes:

 * Understanding of different types of e-commerce business models, associated technologies & their integration & effective interaction among these technologies
 * Design & implementation of e-commerce applications and associated hardware, network & security infrastructure
 * Understanding of different components of e-commerce application such as product catalog, shopping cart, shipping, payment methods, fulfillment, marketing, etc.
 * Marketing & social impacts of ecommerce

Grades Distribution:
Term exams: 40%Homework and quizzes: 10% Project/Report: 10%Final Exam: 40%

Course Text book
E-Commerce: Business, Technology, Society – 4th editionAuthors: Kenneth C. Laudon & Carol TraverPublisher: Addison Wesley

Course Outline:
Course outline with assignment details

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Lectures

 * Chapter 1 Lectures**
 * Chapter 2 Lectures**
 * Chapter 3 Lectures**


 * Chapter 4 Lectures**
 * Chapter 5 Lectures**
 * Chapter 6 Lectures**



Exams
Mid term #1: Chapters 1 and 2

Midterm #2: Chapters 3 and 4

Articles and Handouts
Building a Business Plan for an e-Commerce Project bplans.com buzzle.com/articles/ecommerce-business-plan-a-plan-of-action.html [] Manage Your Business from Start to Finish Microsoft Startup Center How to start an online business